Have you ever wondered 「what the hell is going on with
this world? Do they really deserve such a media hype?」 I』m talking about the unique phenomenon of Chinese
blog or media culture, which has produced a crop of Blog Idols, such as the
likes of her, Mu Zi Mei and Fu Rong.
OK, these tabloid celebrities are probably more diligent than most of us
lazybones who blog only when we』re in the 「blog」 mood, so naturally they』ve accumulated a larger stock of articles. As far as their writing
techniques are concerned, they might be better than average amateur writers,
but still nowhere near what is required of a professional writer.
However, their blogs are arguably among the most popular ones in the
Chinese blogsphere. I think, the trick lies in the fact that they are
absolutely super saleswomen. Apparently, they have been clear about their best
selling points, such as, nudity, a never failing recipe for a best seller; they
have been very direct or even aggressive in promoting their products , by means
of posting the scantily clad or even topless photos of their own or insetting
graphic descriptions of their passionate sessions in their blog articles.
More importantly, they have acquired a profound understanding of the
psyche of Chinese media consumers and the government』s censorship policies to ensure that their blogs can generate the
maximum controversy and attract the broadest reader interest without being
blocked by the internet watchdog in China.
So in the face of these expert rivals, can we ordinary bloggers do
something to compete with them in raising our profiles in the ever-enlarging
blog community ? No, probably not, not for the male bloggers anyway. After all,
as men, we are a bit short on bodily features that we could show off on the web
and lack the ability to cause a great sensation without breaking the government』s 「Great Firewall」. Until some of our genius
fellow male bloggers have come up with a better idea, we might just have to
come to terms with the unfair situation and keep churning out more blogs
through our bleary eyes - or even manage to develop some appreciation of our
rivals' masterpieces.
(This is one of my earlier blogs. Obviously, times have moved on and the heroines highlighted in this blog have, indignantly, given way to the reigning "Chinese post 90's generation" ).