日本有明確的全球戰略

日本有著明確的全球戰略  Japan has a clear global strategy
這是中日企業在海外投資比較。日本有完整的全球戰略. 從現場調研中(2008-2010)人們發現，在企業國際化戰略方面，目前階段中國企業與日本企業相比， 存在巨大差距。他們前後訪問的日本企業有豐田、 本田、松下、索尼、日立、東芝，這些企業都已經 形成全球性地域布局，有著明確的全球戰略。從亞洲諸國的市場上也很容易看到他們的產品。再看中國企業，形成全球性地域布布局的只有海爾、華為、 聯想三家企業，尤其汽車製造業，差距更是巨大。 從市場上的大件商品中，也不容易看到中國品牌。中國在海外的投資很多，都是不怎麼成功。 日本是島國，在航運貿易發達的時候，島國生產的東西方便輸往全世界。可是因為高鐵技術發達，現在世界內陸地區，在從海運向陸運過渡. 這也是為什麼要選捷克作為歐洲物流集散地，因為捷克是歐洲的地理中心，中歐班列終點在捷克. 那在日本製造成本又高，海運去全世界就有一點划不來。中國和日本都是電子製造大國，中國深圳有一整套的電子產業鏈，中國製造又價錢便宜。想象一下呀，歐亞非國家向中國買電器，又便宜又快運送到達，那是不是可以把日本的電子產能和中國深圳的合併了？日本車質量好，亞洲沒有其他競爭者，那也不一定非要在日本生產，可以去亞洲大陸交通方便有巨大市場的地方去建立流水線了。昨天我說到俄國的遠東發展計劃，說到要在澳大利亞建立鋼鐵廠，和基礎裸車生產線。聽說日本要在南京建立一個汽車生產流水線，這是一個好主意啊，也可以投資到印度澳洲，甚至非洲，建汽車流水線. 因為如果澳洲以後大量移民，就需要汽車. 中國和印度是世界上最大的現在和將來汽車市場，甚至覆蓋中亞西亞. 將來非洲的發展也需要大量的汽車。日本甚至可以把汽車的研發，比如我昨天提起的，各種車型標準模塊化，整體移到澳大利亞去。可以在澳大利亞生產成品車, 也可以把裸車框架運往世界各地讓他們自己去 customization .

This is a comparison of Chinese and Japanese companies investing overseas. Japan has a complete global strategy. From the field survey (2008-2010), people found that there is a huge gap between Chinese companies and Japanese companies in the current stage of corporate internationalization strategy. The Japanese companies they visited were Toyota, Honda, Panasonic, Sony, Hitachi, and Toshiba, all of which have formed a global geographic layout with a clear global strategy. Their products are also easy to see in the markets of Asian countries. Looking at Chinese companies, only Haier, Huawei and Lenovo, which form a global geographical distribution, are particularly large in the automotive industry. From the big items on the market, it is not easy to see Chinese brands. China has invested a lot in overseas and it is not very successful. Japan is an island country. When shipping trade is developed, the things produced by the island countries are convenient for the world. However, because of the development of high-speed rail technology, the world's inland regions are now transitioning from sea to land. This is why the Czech Republic is chosen as the European logistics hub, because the Czech Republic is the geographical center of Europe, and the Central European trains are in the Czech Republic. That is the cost of manufacturing in Japan. It』s high, and shipping to the world is a bit untenable. China and Japan are both big electronics manufacturing countries. Shenzhen, China has a complete set of electronic industry chains, which are cheap to manufacture in China. Imagine that the Eurasian and African countries buy electrical appliances from China and ship them cheaply and quickly. Is it possible to merge Japan's electronics production capacity with Shenzhen, China? The quality of Japanese cars is good. There are no other competitors in Asia. It is not necessarily necessary to produce in Japan. You can go to the Asian continent to have a huge market to build an assembly line. Yesterday I talked about Russia's Far East development plan, talking about setting up a steel plant in Australia and a basic bare car frame production line. I heard that Japan wants to build a car production line in Nanjing. This is a good idea. You can also invest in India, Australia and even Africa to build a car assembly line. Because if you have a large number of immigrants in Australia, you need a car. China and India are the world. The largest current and future automotive market, even covering Central Asia. In the future, Africa's development also requires a large number of cars. Japan can even move the car research and development, such as the standardization of various models mentioned by me yesterday, and move it to Australia as a whole. You can produce finished cars in Australia, or you can ship bare car frames around the world for customization.