有關旅遊的創意

有關旅遊的創意 Ideas for tourist business
旅遊是文化生活的一部分. 記得Jackie小時候，晚上睡覺之前為她讀故事，特地從圖書館借了好多各個國家的童話故事. 其中俄羅斯的童話故事書，裡面有特別好看精美的插畫. 記得有一個故事，是講皇帝有10位絕色美貌的公主，平日里慵懶晚起，可一到晚上10姐妹都精神振奮打扮漂亮，然後一起去到花園裡，喧嘩聲中就消失不見了. 原來花園裡有一個地道，通向另一端燈火輝煌富麗堂皇的的宮殿，那兒每天晚上都有歡樂的舞會，以及打扮入時的高貴的俊男美女們. 俄國人的繪畫是世界有名，他們有很高的藝術修養，在建築, 音樂, 舞蹈上也獨樹一幟. 如果是文化交流, 有沒有想過跟俄國合作, 將俄國這些很有故事性的童話, 製作成動畫片或者電影. 而隨著這些媒體影視作品的傳播, 電影中的人物和場景廣為流傳, 不但會帶動與之相關的產品熱賣. 如果以此為主題, 像我上次說的， 開辦冬季的室內舞會, 一定有吸引力. 或者換一種形式, 用選美的方式, 招集天下優秀女孩子, 組織她們搞活動, 可以才藝表演, 參觀遊覽, 茶話會, 最後是ball room dancing. 選出這一屆的各種冰雪皇后公主，讓她們舉世聞名. 就像這邊玫瑰花車，每年都有玫瑰公主那樣. 拍攝電影的場地可以留作為他們做旅遊的資源，就像舊金山的羅馬巴羅克風格的藝術宮，博覽會以後被強烈要求保留下來那樣. 你看這不就是把娛樂電影跟旅遊結合在一起了嗎？這些冰雪皇后公主可以進入娛樂界，各行各業. 然後這樣的活動每年舉行，把它做成一個品牌，同時可以以這個品牌來推銷相關的服裝, 美容, 化妝, 珠寶, 首飾等等產品. 我上次講了好多有可能的旅遊套餐, 而推銷旅遊產品, 可以有很多種方法. 可以象政治宣傳那樣來做. 暑假檔是旺季, 可以有很多的跟孩子有關的夏令營，學生們團體的個人的浪漫的套餐，等等. 但也可以把這些旅遊套餐跟單位的，團體的， 宗教的, 文化的, 民族的, 以及他們所要舉辦的會議, 聯合項目, 比賽, 演出, 等各種活動相結合呀. 比如我們有一年去麗江, 四月份所有好的賓館都被定滿了, 因為那邊被選擇作為猶太人Passover 的聚集地. 想想看, 全世界各地的猶太人都有可能報名到這裡來過逾越節呀，他們既是來過逾越節，互相交朋友，吃最好的美食，也是來麗江享受山清水秀的呀. 你看宗教節日和旅遊不就掛上鉤了嗎？

Tourism is a part of cultural life. I remember when Jackie was a child, I read stories for her before going to bed at night.  I borrowed a lot of fairy tales from various countries from the library. Among them, Russian fairy tale books have the most beautiful illustrations. One story is that the emperor has 10 princesses who are extremely beautiful and elegant. They are lazy and up late on weekdays. But at night, 10 sisters are full of spirits and beautifully dressed, then they go to the garden together and disappear in the dark. As inside the garden there is a secret tunnel leading to the bright and magnificent palace on the other end, where there are noble men and women who dress up dance happily every night. The Russian oil paintings are famous in the world, they have high Artistic accomplishment, their architectural music dance is also unique. For cultural exchange, have you ever thought of cooperating with Russia to make these very fairy tale of Russia into cartoons or movies? With the spread of these media and film works, the characters and scenes in the movie are widely circulated, which will not only drive the related products, but also hot sell. If this is the theme, as I said last time, most indoor dance party in winter, it must be attractive. Or in another form, use beauty pageant as the way, to recruit outstanding girls in the world, organize them to engage in activities, can be talent show, visit, tea party, and finally ball room dancing.  Electing the various ice queens of the year to make them famous in the world. Like the rose parade here, there are rose princesses every year. The filming venue can be preserved as tourist attraction, like the Roman Baroque-style art palace in San Francisco, which was strongly demanded to remain after the world expo.  Don』t you think this is a combination of entertainment movies with tourism? These ice queens can later on enter the entertainment industry, all industries, and then such activities can be held every year, make it a brand, and at the same time can use this brand to promote related clothing, beauty, makeup, jewelry, etc.  last time I talked about many possible travel packages, and many ways to promote travel products. You can do it like political propaganda. The summer vacation is the peak season, there are many summer camps for children, and the romantic packages for the youth groups, etc. But you can also combine these travel packages with the various groups, organizations, religious, cultures, conferences, joint projects, competitions, performances, etc. Last time when we went Lijiang, all the good hotels in April were booked, because Lijiang was chosen as a gathering place for the Jewish Passover. Think about Jews from all over the world who are likely to register for the Passover. They were coming not only for the Passover, make friends with each other, eat the best food, but come to Lijiang to enjoy the beautiful scenery as well. You see,  religious festivals and Tourism is  just linked, isn』t it?o