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The term KISS is an acronym of the phrase "Keep It Simple, Stupid", and the KISS principle states that design simplicity should be a key goal and unnecessary complexity avoided. It serves as a useful and frequent verbal exhortation (or even dedicated policy) in software development, animation, engineering, and in strategic planning (especially military operations). Other versions of the phrase include "Keep It Simple & Stupid" (most recently used in west-European literature), "Keep It Sweet & Simple," "Keep It Short & Simple," "Keep it Simple, Sweetheart," and "Keep it Simple, Sherlock," and the obvious scatalogical variation.